Roundtable: The Experience Economy

February 1, 2022

11:30 AM - 1 PM ET  |  10:30 AM - 12 PM CT

In the last decade, we've moved from the Information Age to the Age of the Customer. What does it take for organizations to thrive in this new experience-based economy? Organizational service design should be implemented as a useful tool as you adapt to this shift in expectations and introduce new technology into the market.

Join fellow industry leaders for a highly interactive session with OST’s Design team featuring Lisa Helminiak and Abby Breyer.

Our experts will lead you through a brief presentation followed by interactive breakout rooms. We’ll listen to your experiences, challenges and questions. And we’ll share tools, advice and best practices to help you to:

  • Combine the engineering of technology with the design of human systems to create greater ROI
  • Understand and develop a design thinking framework to create a market differentiating service experience
  • Measure the impact of design thinking and other human-centered design practices
  • Stay focused on the true needs of your consumers and employees

    Bring your questions and experiences to this interactive event!

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